Today, texting is essential for reaching any large group.

Everyone is busy. Your contacts are always on the go. You need to be able to connect with them wherever, whenever and however they find it convenient. Automated mass text message reminder software makes it easy to reach people quickly.

Just like phone calls and email, an automated mass text message service can send a variety of reminders, alerts and notifications. Some automated text messaging services, such as PhoneTree’s cloud-based Connect solution, allows the recipient to text a response. This makes confirmations or cancellations easy.

With the cloud-based Connect solution it is also simple for recipients to opt-out of future automated text messages, which saves staff time and makes it easy to comply with automated messaging regulations. Each message gives them instructions on how to opt-out directly from the text they received. The opt-out is automatically recorded by our software, and no more text messages will be sent. Your staff doesn’t have to lift a finger.

Just the Facts: Why Text Message Reminders are Critical

Need more proof? Research shows just some of the reasons why it’s important to send notifications using a text messaging system.

  • Availability – 85 percent of American adults own a cell phone, and 80 percent of cell phone owners send and receive text messages.
  • Convenience – Nearly 91 percent of Americans have their cell phone within arm’s reach 24 hours a day.
  • Immediacy – 90 percent of text messages are read within 3 minutes of receipt.
  • Engagement – 98 percent of text messages are read compared to 22 percent of all email.
  • Texting provides an opportunity for two-way communication.
  • Reporting – Measurable results can be incorporated into patient or business records.

Texting Best Practices

  • Tell contacts that you will be sending text reminders when you collect cell phone numbers
  • Always provide the ability to opt out within the text message
  • Quickly honor all opt-out requests

Considerations for Healthcare Providers

Many healthcare practices have questions about texting and patient privacy. We have put together some information to set your mind at rest. Read more about healthcare text reminders.

What About Encryption of Text Messages?

There is also a lot of discussion in healthcare today about encrypting text messages to protect patient privacy. Automated messages with protected patient information should be encrypted, but it is not necessary with automated appointment reminders. Read more in this discussion about HIPAA and texting.

Feel free to contact us with any questions.

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